Jefkins, F.  <br/><br/>
Public Relations. 

 - 5th ed. 
 - Harlow:  Prentice Hall,  1998. 
 - ix,293p. :  ill. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273634324 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations	<br/>Public relations--Management
<br/><br/><label>LC Class. No.: </label>HM 263 .P8J4 1998