Hackley, C. Hackley, R.A. <br/><br/>
Advertising & promotion 

 - 4th ed. 
 - Los Angeles:  Sage publication Ltd,   2018. 
 - xiv,370 pages:  ill. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781473997998 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion. <br/>Advertising--Brand name products.<br/>Advertising--Social aspects.
<br/><br/><label>LC Class. No.: </label>HF 5823 .H185 2018