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Consumer behavior

Hoyer, W.D. Maclnnis, D.J. and Pieters, R.

Consumer behavior - 7th ed. - United States: Cengage Learning, 2018. - xviii,525p. : ill.

Includes bibliographical references and indexes.

ISBN: 9781305507272

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF 5415.2 .H64 2018

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Consumer behavior