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Consumer Behavior: Buying, Having, and Being

Solomon, M. R.

Consumer Behavior: Buying, Having, and Being - 12th ed.: Global ed. - New York: Pearson, 2018. - 623p.: ill.

Includes bibliographical references and index

ISBN: 9781292153100

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF 5415.32 .S6 2017

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Consumer Behavior: Buying, Having, and Being